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ian@ianbenjamin.com.au

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Writer - Ian Benjamin

Book | Reviews | Newsletters | Services

Book

Consulting Contracting & Freelancing – Be Your Own Boss

In August 2003, Allen & Unwin released Ian’s first book - Consulting, Contracting and Freelancing: Be Your Own Boss.

The book is about...

Self-employment as a service provider can give you the opportunity to work on your terms, in your preferred location and enjoy a lifestyle that is healthier, more relaxed and satisfying.

This practical book takes you through the steps to:

• Realise your vision of successful self-employment into a viable consultancy, contracting or freelancing business.

• Position yourself in the market place so that you will be recognised as a consultant, contractor or freelancer.

• Discover the various marketing approaches you can use and determine which best suit your own style.

• Develop a business plan which is realistic and effective, based on successful real examples.

• Learn how to price your work, know what others are charging and how to negotiate price so that the focus is more on your work than on your fee.

• Decide which of the various business structures - sole trader, partnership or incorporation - is best for you.

• Be aware of pitfalls of solo practice so you can avoid them.

Ian Benjamin is Australia’s leading trainer of independent consultants. He developed the "How to be a Successful Consultant" program in 1991 and over 6000 intending and practising consultants have since attended his presentations.

The book is available for purchase online for $29.95 (+$4.05 postage and handling).

Newsletters

Ian has published 24 newsletters of information that is of generic interest to consultants, contractors and freelancers.

Services

Many consultants have interesting experiences to relate to their client base. Ian can help you by preparing a newsletter with you that is targeted for your market. Alternatively, he can assist by referring you to a public relations specialist near to you.

Ian charges for the newsletter, but not for the referral. To enquire about either of these issues, contact Ian at ian@ianbenjamin.com.au.

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2009 Public engagements

- PMI (Project Management Institute) Sydney PWC  - December 9

- Successful Consulting - Chartered Secretaries Australia - Melbourne December 1

- Successful Consulting - Chartered Secretaries Australia - Sydney November 19

- Successful Consulting - Mercure Sydney - November 16 & 17

- Successful Consulting - Chartered Secretaries Australia - Brisbane November 5

Recent Public Engagements

- AAAC (Australian Association of Agricultural Consultants) - Consulting business skills, Melbourne - October 29; Adelaide - September 23; Toowoomba - September 8; Wagga Wagga - April 7

- Successful Consulting:  Sydney - July; Melbourne & Brisbane - June

- PMI (Project Management Institute) Melbourne - May 26

Recent engagements by Ian include conducting needs analyses, course design and delivery for:

• IT consultants moving from a contracting mode of service delivery to the higher value consulting model

• Project Managers to win more business through relationship marketing rather than by competitive tender

• IT consultants to improve their consulting service delivery to win more repeat business from their existing client base

• Internal consultants in a Shared Services unit to be more pro-active and to take leadership in the company's quest for continuous improvement

• Investment Consultants to be more professional, systematic and consultative approach in their service delivery

• Facilitation of a one day planning, direction setting and problem solving event for a special interest group

• Coachees in a number of organisations including one who is moving the organisation to a consultative model of business from the older transaction mode.